The Customer Engagement Lab
The Customer Engagement Lab
Episodes
The Customer Engagement Lab
Episodes of The Customer Engagement Lab
Mark All
Learn from 3 marketers who did a free trial of Jasper AI. Is the powerful and popular artificial intelligence tool for writing and content marketing worth the investment? Our marketers think so!Also, get a brief history of Jasper AI and its fou
Experimentation sounds like fun, right? Take a creative hunch you have, and then validate it through rigorous testing. And afterward, you’ll have crazy new insights that will fundamentally change your business for the better! Well, Tim Davidson
A lot of people aspire to be their own boss. But becoming self-employed comes with challenges that can be hard to overcome. Maureen Horan, a brilliant branding expert and graphic artist, joins the Customer Engagement Lab to share her tips on ho
Use persuasion to advance in your career, achieve more personal goals, and build stronger relationships based on authority. Keith Rabkin and Stephanie Jenkins discuss some of the top persuasion tactics and how they’ve navigated their way into t
In this episode, you’ll learn about:Long-term audience growth vs. short-term gimmick “hacks”Ad-supported vs. paywall subscription models for audience growthAudience benchmarks to aim for in years 0-5, 5-10, and beyond Check out I Love the Burg
Today, we’re joined by Grant Strayer, founder of Gateway Subs. Grant Strayer built one of the highest-rated sandwich shops in Florida by making every customer feel comfortable (and by serving great hoagies). Grant shares his tips on how he and
Today, we're joined by Cat Lim, Creative Director at Pyper Inc, Jan Aclan, Marketing Operations Manager at Multiverse.io, and Ryanne Koch, Sr. Manager, Customer Success at PandaDoc, for a marketing roundtable discussion.In this month's Lessons
Today we’re joined by sketch comedian turned business guy Chris Bogue. Chris Bogue is a Creative Advisor at RevPartners. Being on camera can be scary. How do you know what to say? What if you make a fool of yourself? Or worse, what if your audi
🔗 Links:Hayden | Sunny Collabs | https://www.sunnycollabs.comClaire | Big Brothers Big Sisters America https://www.bbbs.orgJuan | Juan Chamorro Videography | https://juanchamorro.com📚 CHAPTERS1:16 - Scroll-stopping TikTok Ads to generate view
Today, we’re joined by Cat Lim, Creative Director at Pyper Inc, Jan Aclan, Marketing Operations Manager at Multiverse.io, and Todd Clouser, Marketing at Lavender, for a marketing roundtable discussion. In this month’s Lessons from the Lab, we t
Today, we’re joined by Dr. James Janack. James is a communication professor at Eckerd College specializing in rhetoric and oral communications. Have you ever listened to your voice on a meeting recording and immediately cringed? Us too. In this
In this episode, Travis chats with Andrew Pearson, the co-founder of LiveNotary (now PandaDoc Notary), about his sales journey and what it takes to survive and thrive post-acquisition. Andrew shares his story about LiveNotary and what's made hi
Attracting new business with your marketing or sales efforts is all about getting noticed. And pattern interrupts are the best way to do that. In this episode, Travis chats with Nick Cegelski, the host of 30 Minutes to President’s Club – the mo
Today, we’re joined by Cassie Tucker. Cassie is the Founder of CAMM Media and co-host of the Marketing Happy Hour Podcast.Ever wonder why the ONLY people interacting with your company on social media are the people that work there? Or maybe you
Creating local buzz for your brand can be challenging if you don’t know where to start. We’ve got you covered. In this episode of The Customer Engagement Lab, we chat with Zach Moore, Founder of Coastal Creative, to learn some of the creative m
Today, we’re joined by Cassie Tucker. Cassie is the Founder of CAMM Media and co-host of the Marketing Happy Hour Podcast.Ever wonder why the ONLY people interacting with your company on social media are the people that work there? Or maybe yo
Creating local buzz for your brand can be challenging if you don’t know where to start. We’ve got you covered. In this episode of The Customer Engagement Lab, we chat with Zach Moore, Founder of Coastal Creative, to learn some of the creative
Kevin Kermes built a thriving online community in less than a year. Seriously! He went from 0 to 300,000 subscribers in less than a year. Developing a community is paramount to business success, but it’s no easy task. Kevin shares tips on creat
Kevin Kermes built a thriving online community in less than a year. Seriously he went from 0 to 300,000 subscribers in less than a year. Developing a community is paramount to business success, but it’s no easy task. Kevin shares tips on creat
Podcasts have been growing in popularity over the past few years, and many brands are experimenting with podcasts to connect with and grow their audience. When done right, podcasts can have a tremendous impact on your business. But is it a good
Podcasts have been growing in popularity over the past few years, and many brands are experimenting with podcasts to connect with and grow their audience. When done right, podcasts can have a tremendous impact on your business. But is it a goo
In this month’s Lessons from the Lab, we try the note-taking app Evernote. We’ll dive into it all – first impressions, what they’re doing right, and opportunities for improvement from a design and content point of view. Plus, the group shares w
In this round-table episode, we test a free trial of the popular note-taking app, Evernote. We’ll dive into it all – first impressions, what they’re doing right, and opportunities for improvement from a design and content point of view. Plus, t
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